Brock Thorpe, Badass CIO

Thursday July 17, 2014

by Scott Hodgins

'ello, blokes. I'm Hugh Wormsley, from the London offices of TBS Software. I'm here to tell you about our exciting, disruptive strategy called Omnichannel Banking.

Welcome to our basement, Hugh. I'm Brock Thorpe, FNB's CIO - been here 8 years, bank tech geek for 25. Bruises and scars to prove it.

Wassup, Hugh?! I'm Thad, Thad Thicke. I'm all marketing, all the time, baby! Just got my MBA - pretty smart for a 24 year-old.

While our competition has settled for mere multi-channel banking, we’ve expanded our product portfolio to include Streamlined Omnichannel Banking.

Omnichannel banking will allow for seamless integration and a consistently pleasurable customer experience across ALL channels – ATM, Internet banking, branches, mobile…you name it

That’s a great fantasy and all, Hugh, but just within Internet banking you still have just an external link to bill payment, and PFM isn't integrated at all.

What would make me think you can deliver on your ”vision” if you can’t deliver on integration for just one of your channels?

Let’s not let tactical details get between FNB and its omnichannel dreams. Omnichannel banking will let you prearrange an ATM transaction and complete it with your mobile phone!! Blimey, that's cool!

Yeah Thorpe, how about some imagination outta the IT group? Get a load of that architecture diagram – it’s multi-freakin’-layer!! And seamless! I’m omni-stoked, brah!

That’s the way to think disruptively, Thicke! The idea is simple – just buy all of your channel hardware and software from us, and we’ll integrate it to your exact specifications.

You can use other vendors’ products, but then the seamless dream becomes a seamy nightmare.

We’re selling Omnichannel VISION, Thorpe! Did the passengers on the Titanic ask how many voyages the ship had previously taken?

Excuse me, Hugh? On a scale of 1 to 10, can you rate the level of customer delight we can garner after we implement Omnichannel?

WHAT did I tell you I’d do if you ever said “customer delight” again, punk?!

OK, better now. So your mobile banking doesn't have real time alerts or stop payments. Your ATMs can't deliver targeted marketing messages...

I have separate admin consoles for ATMs, Internet, cash management, mobile, bill pay, and PFM. Yet I’m supposed to believe your…

Hey! Don’t question me. I have a British accent and spell “utilisation” the cool way.

We’re turning data points into data pointers, diagraming your path to Omni-excellence. Banks have to get on board the SS Omnichannel or get left on the shore….

I’m Brock Thorpe, BadAss CIO, and I’m officially omni-pissed at this waste of time. Come back when you have something more than buzzwords to sell

To be continued...

by Scott Hodgins

by Scott Hodgins 'ello, blokes.  I'm Hugh Wormsley, from the London offices of TBS Software.  I'm here to tell you about our exciting, disruptive strategy called Omnichannel Banking. Welcome to our basement, Hugh.  I'm Brock Thorpe, FNB's CIO - been here 8 years,  bank tech geek for 25.  Bruises and scars to prove it. Wassup, Hugh?!  I'm Thad, Thad Thicke.  I'm all marketing, all the time, baby!  Just got my MBA - pretty smart for a 24 year-old. While our competition has settled for mere multi-channel banking, we’ve expanded our product portfolio to include Streamlined Omnichannel Banking. Omnichannel banking will allow for seamless integration and a consistently pleasurable customer experience across ALL channels – ATM, Internet banking, branches, mobile…you name it That’s a great fantasy and all, Hugh, but just within Internet banking you still have just an external link to bill payment, and PFM isn't integrated at all. What would make me think you can deliver on your ”vision”  if you can’t deliver on integration for just one of your channels? Let’s not let tactical details get between FNB and its omnichannel dreams. Omnichannel banking will let you prearrange an ATM transaction and complete it with your mobile phone!!  Blimey, that's cool! Yeah Thorpe, how about some imagination outta the IT group?  Get a load of that architecture diagram – it’s multi-freakin’-layer!!  And seamless!  I’m omni-stoked, brah! That’s the way to think disruptively, Thicke!  The idea is simple – just buy all of your channel hardware and software from us, and we’ll integrate it to your exact specifications. You can use other vendors’ products, but then the seamless dream becomes a seamy nightmare. We’re selling Omnichannel VISION, Thorpe! Did the passengers on the Titanic ask how many voyages the ship had previously taken? Excuse me, Hugh?  On a scale of 1 to 10, can you rate the level of customer delight we can garner after we implement Omnichannel? WHAT did I tell you I’d do if you ever said “customer delight” again, punk?! OK, better now. So your mobile banking doesn't have real time alerts or stop payments.  Your ATMs can't deliver targeted marketing messages... I have separate admin consoles for ATMs, Internet, cash management, mobile, bill pay, and PFM.  Yet I’m supposed to believe your… Hey!  Don’t question me.  I have a British accent and spell “utilisation” the cool way. We’re turning data points into data pointers, diagraming your path to Omni-excellence.  Banks have to get on board the SS Omnichannel or get left on the shore…. I’m Brock Thorpe, BadAss CIO, and I’m officially omni-pissed at this waste of time.  Come back when you have something more than buzzwords to sell To be continued... by Scott Hodgins

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